For more happy moments in life

Uplifting Moodsprays

Our Philosophy

Your scent can become a signal. You just have to teach it how.

A hectic morning. A conversation that is still echoing. An appointment you have been heading toward for days. Our mood often changes faster than we can keep up. And that is usually exactly when we are missing a moment to arrive back at ourselves. At BEAUTIFULSCENTS, we believe such a moment is allowed to be small. As small as a breath.

The limbic system

The shortest path to a feeling.

Of all the senses, smell holds a special place. What we see or hear is first sorted before it arrives where feelings are born. Scents take a shortcut. Their signals reach the limbic system very directly, the part of the brain where emotions and memories are processed. There, the amygdala, which evaluates feelings, and the hippocampus, which stores memories, lie close together.

That is why a scent can sometimes bring back an entire moment before you have even thought about it. The hallway at your grandmother’s house. Sunscreen on the first warm day of the year. Freshly made-up beds on vacation. In research, this is called the Proust effect, named after the writer whose entire childhood came back to him through the scent of a pastry.

Scent companions

A scent carries the meaning you give it

Whether a scent touches us depends less on the scent itself than on what we have experienced with it. The same lavender is a summer vacation in Provence for one person and grandmother’s linen closet for another. These associations usually arise by chance and without order.

But you can also create them consciously. If you smell a scent again and again in moments when you are completely with yourself, over time it becomes a memory of exactly that feeling. Then a spritz is no longer a perfume but a small signal to yourself: You know this state. You have been there before.

How it works

Your scent signal in four steps

Choose the scent that feels right for your moment

Take your time smelling your way through and pick the scent that makes you spontaneously breathe in more deeply. Not the one that fits best on paper, but the one that feels like you. You will reach for it gladly, and gladly and often is the whole secret.
Link it when you feel good

This is the step almost everyone skips. Do not start in the difficult situation. Spray the scent when you are with yourself anyway: after a conversation that went well, on a Sunday morning with nothing on the agenda, or right after you have accomplished something you are proud of. Your brain remembers what feeling was there in that moment.
Always the same way

The same spot, the same number of sprays, one deep breath. The gesture is just as much a part of the link as the scent. Give it a few weeks.
Take it with you into the moments you created it for

Now the scent accompanies you into the situation you created it for. On the way to the appointment. Just before the door. Before you start the phone call you have been putting off for days. One spritz, one breath, and you take back something you placed there yourself.

Silhouette of a woman in warm evening light

The thought behind BEAUTIFULSCENTS

BEAUTIFULSCENTS grew out of this thought: if every scent is given a task, you need more than one. That is why there are eleven Moodsprays, and each carries a name that tells you what you can use it for: GOOD LUCK for the moment before a performance, RELAX for the evening, NEW START for the transition.

The sprays are intentionally light, alcohol-free and made on the basis of essential oils and herbs. They are meant to accompany you and not fill the room. You can spray them on your skin or into the air around you.

And because a ritual can handle more than one sense, every bottle holds a real gemstone. When the scent is used up, you take it out and carry it on. As a small piece you can touch when the scent is not with you.

How it all began with a few herbs and essential oils in
a PR agency is told by founder Stefanie herself:

To the story

A scent does not take a situation off your hands. It is the starting signal that brings you into it. And sometimes that is exactly the difference between starting and waiting another day.

Find your scent